You should obviously use free traffic methods in addition to paid methods. But media buying can help you get started making money. While you slowly building your free methods like SEO, Facebook, Twitter, etc.
Media buying can be very costly if you aren’t careful. But with some wise choices, you can pull in a significant amount of traffic with very little effort at all. In this article, you’re going to learn the basics of media buying. As well as some tips you can use to lower your costs and get more quality traffic.
Before You Media Buying-
The very first thing you need to do before you buy is to make sure your offer is the best it can be. This may sound silly, but too many people jump right into buying a ton of ads without running the first test to see how well their page converts!
Additionally, you need to be sure you know your demographic inside out. You need to know as much as possible about your target market in order to target your ads properly and save money. These days, most places sell ads on a CPC (cost per click) basis. Give the buyer a lower CPC if their ad has a higher CTR (click-through rate). Thus, the better your ad performs, the less it costs.
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